Filmmaking
Directing, editing, crafting stories
With this project it was important to prioritize authenticity and simplicity. Using natural lighting to avoid excessive editing or post-production effects. I focused on showcasing the garments in a way that feels true to their natural aesthetic, while also highlighting their unique features and textures.
I incorporated natural elements, such as foliage or outdoor settings, to add depth and dimension to the footage.
To film a fashion video showcasing a dress in an art gallery, I focused on capturing the juxtaposition between the garment's design and the surrounding artwork. I utilized different angles and camera movements to highlight the dress's intricate details and textures, while also incorporating shots of the gallery space to create a sense of atmosphere and context.
I paid attention to lighting and color grading to ensure that the dress stood out against the neutral backdrop of the gallery walls, while also complementing the surrounding artwork.
Creating 3D motion graphics from static images of sneakers, I first separated each component of the shoe into individual layers in a photo editing software. Then, I imported these layers into a 3D animation software and positioned them in 3D space to create a virtual model of the sneaker.
I applied textures and lighting to the model to make it look realistic and used keyframe animation techniques to create movements and transitions. Finally, I rendered the animation and exported it as a video file for use in digital marketing or promotional materials.
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